Consumer Growth Marketing Manager | Fintech App | $120–150k + Tokens

An established, well-funded fintech business is launching a new consumer trading app and looking for a hands-on Growth Marketing Manager to drive user growth from launch.

This is not a brand awareness or big-budget paid acquisition role. The focus is turning UGC, creators, influencers and organic social into actual users, activation and retention.

The right person will have

• 3–6 years’ growth marketing experience
• A track record growing a B2C app, ideally within fintech, investing or another consumer start-up
• Hands-on experience with UGC, creators and influencers across TikTok, Instagram Reels, YouTube

Shorts or similar channels"

• Evidence of converting campaigns into users, not simply followers or impressions
• Experience operating creatively with lean teams and limited budgets
• Strong understanding of acquisition, activation and retention funnels

You’ll own growth across the customer lifecycle, run creator-led experiments, analyse conversion and retention, and work directly with product and commercial teams as the app scales.

New York. $120k–$150k base + token package + performance bonus. Ideally office-based, with some flexibility around hybrid working.

No crypto background required. Strong consumer growth experience matters more.

Apply with a resume and, where possible, examples of campaigns or products you’ve helped grow.